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Typeface fixed and variable for both Logo elements and text around the logo as well as in wider document elements, footers, margins etc.  (Ease of availability of typeface is critical as display of body text depends on what fonts are installed on the client computer.) 

<p />Image Modified <p />

Above is an example of a corporate pallette.  The pallette was designed to have gravitas, to invoke seriousness and trust.  The inner three colours are the primary pallette the outer colours are the secondary pallette

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