http://www.apache.org/foundation/marks/pmcs#checklist
Project Branding Board Report Checklist - Project Website Basics : homepage is project.apache.org
Project Naming And Descriptions : use proper Apache forms, describe product, etc.
Website Navigation Links : navbar links included, link to www.apache.org included
*
Trademark Attributions : attribution for all ASF marks included in footers, etc.
*
Logos and Graphics : include TM, use consistent product logo on your site
*
Project Metadata : DOAP file checkedin and up to date